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The Full Story


Marian Roski’s family owned the original Rainbow’s End Quilt Shoppe in Dunedin, the largest quilt store in Florida. Marian’s mother Eileen, her cousin Michelle and her Aunt Mariellen decided to retire and close the shop after 40 years in business. Marian didn’t want to see the family’s legacy fade away. So she asked her best friend, Leslie Morphew, to take a leap of faith and quit her job as a teacher to reopen Rainbows End.

They pooled their resources to open the new Rainbow’s End in Clearwater in August 2021. In today’s crazy chaotic world, a lot of shops in the area have closed. They wanted to create a happy place where people can come in to escape the chaos… a place to get excited and inspired to create! Marian is a “color” genius and can put together wonderful color combinations of fabric.

She is also a long-arm quilter and does it free motion, no computer needed! Leslie is fun and creative; together they enjoy making silly fun Facebook and Instragam posts. They have created a bright, cheerful, happy shop for their friends and customers to enjoy in person or in the comfort of their home watching their crazy antics and weekly box openings. “We believe life is short… do what makes you happy and live your life in color!”


Welcome to the New Rainbow's End!



Bringing the best fabric, products, classes and techniques to our customers through innovative classes, product knowledge and services. 


Our vision is to be a customer-centric company; to build a place where people can come to find inspiration, create  and become part of our quilting communtiy.

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